Women have been consensus-building for years.  As the matriarchs of the home, women have urged team play to their broods, many spending hours as coaches, chauffeurs, and mediators to ensure that this next generation understands the value of working in tandem.  We are tasked with teaching the important principles behind integrity such as honesty, accountability, fairness, and responsibility, understanding that winning at all costs is not the answer to a demand for sustained leadership and a genuine desire to ensure the future of the next generation. 

Yet, too often we, as women, forget about our true value proposition to those around us.  We forget about our “other DNA” born from individual experiences and encounters with others that have left lasting effects on the way we lead our lives, manage our families, and navigate the business world. Often, we only focus on skills and traits that we may have learned through education or work, not our core values that come from life experiences that make us uniquely qualified.  Understanding our personal DNA allows us to distill our answer to the question “Why You” into a clear and concise response to our roles as global citizens in a socially responsible, conscious, and progressive world.